On March 18th, 2021, we asked our LinkedIn community:
We want to know which of these approaches YOU think would help drive more ORDERS THROUGH EMAIL, and WHY? What would you change? What extra data would you need?
Assume the same customer in both: someone somewhat interested in earbuds who is researching this space early in their journey, with no preferences for brand or features yet.
Here are some of the best responses:
Connect with members of the Experiment Nation Directory
|Photo||Name||Location||Short Bio / Specialities||LinkedIn URL|
|Michael St Laurent||Vancouver||Experimentation Program Consulting||https://www.linkedin.com/in/michaellstlaurent/|
|Sarah Buetof||Hamburg, Germany||I am the Principal Product Manager for Experimentation at FREE NOW and as such responsible for establishing a company-wide experimentation infrastructure, methodology and mindset. Being a psychologist with a strong focus on research and statistics, I have worked around 10 years in academic science, mainly neuroscience, where I have studied pathological alterations in human brain connectivity with the means of 4D neuroimaging data. After concluding my research career with a doctoral thesis, I decided to look out for new challenges. In a first smaller move I became a full-time lecturer for experimentation and research methodology, before making the great leap into the private industry sector. I joined a large e-commerce company as an Experiment Analyst and was instantly amazed by the application of experimentation methods in the world of agile product development. Inspired by what I had learned in an already well-established experimentation and data-driven environment, I was eager to go the next step and take responsibility for creating a framework on my own and bringing experimentation to life in another company.||https://www.linkedin.com/in/dr-sarah-b%C3%BCtof-a89ab3139/|
|DIVYENDU MISHRA||INDIA||I have 4+ years of experience in the CRO, marketing and e-commerce enterprise domains. This was honed by the startups that I was part of and the 20+ US/UK based e-commerce companies/clients with whom I was working closely as a consultant. Apart from the e-commerce industry, I have also worked on CRO for BFS and the hospitality industry. I was responsible for their digital a/b testing roadmap, marketing strategies, driving growth and revenues through data, analytics & various tools along with client consultation and engagement.||https://www.linkedin.com/in/divyendumishra/|
Connect with Experimenters from around the world
We’ll highlight our latest members throughout our site, shout them out on LinkedIn, and for those who are interested, include them in an upcoming profile feature on our site.