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Tag Archives: Agency

CXL’s Alex Atkins shares the challenges of SEO testing and coordinating a growth program

Alex Atkins

A Conversation with CXL’s Alex Atkins about Experimentation

Posted byRommil SantiagoNovember 16, 2020February 12, 2021Posted inGrowth, Interviews with ExperimentersTags:Agency, CXL, SEO

Optimization and the human mind with Guido X Jansen

A conversation with CRO.CAFE’s Guido X Jansen about Experimentation

Posted byRommil SantiagoNovember 4, 2020February 5, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Experiment, Psychology

To build or buy? Solving the classic Experimenter’s dilemma with Convoy’s Chad Sanderson

A conversation with Convoy’s Chad Sanderson about Experimentation

Posted byrsadmin3000October 29, 2020June 10, 2022Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Culture, Experiment, Featured, Interview

Exploring the suitability of t-tests for A/B tests involving RPV with integrate.ai’s Summer Hu

Photo of Summer

A conversation with integrate.ai’s Summer Hu about Experimentation

Posted byRommil SantiagoOctober 26, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, AI, Experiment, Machine Learning, Statistics

The how, what, and why of copy testing with Green Light Copy’s Eden Bidani

A conversation with Green Light Copy’s Eden Bidani about Experimentation

Posted byRommil SantiagoOctober 13, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Copywriting, Experiment, Interview

Designing an Experimentation strategy that supports product-development with Widerfunnel’s Zharina Pelea

Zharina Pelea

A conversation with Widerfunnel’s Zharina Pelea

Posted byRommil SantiagoSeptember 23, 2020February 12, 2021Posted inInterviews with Experimenters, Product ManagementTags:Agency, Experiment, Interview, Strategy

Experimentation strategy with Accenture’s Geetu Mehta: Development and getting buy-in

Geetu Mehta

A Conversation with Accenture’s Geetu Mehta about Experimentation

Posted byRommil SantiagoAugust 29, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Accenture, Agency, Consulting, Conversion Optimization, Experiment

Concrete tips from CRO veteran Nermin Canik

Nermin Canik

A Conversation with Nermin Canik about Experimentation

Posted byRommil SantiagoAugust 25, 2020February 5, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Experiment, Strategy

CXL’s Gertrud Vahtra explains how to develop and prioritize hypotheses

A Conversation with CXL’s Gertrud Vahtra about Experimentation

Posted byRommil SantiagoAugust 20, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Analytics, Conversion Optimization, Cxl Institute, Experiment

Focusing on solving problems not changing page elements with Getuplift’s Talia Wolf

Talia Wolf

A Conversation with Getuplift’s Talia Wolf about Experimentation

Posted byRommil SantiagoAugust 16, 2020February 12, 2021Posted inGrowth, Interviews with Experimenters, MarketingTags:Agency, Conversion Optimization, Experiment

Hatice Kaya: Balancing making clients happy while being true to the process

A Conversation with Invesp’s Hatice Kaya about Experimentation

Posted byRommil SantiagoAugust 2, 2020February 5, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Experiment, Interview

How Spiralyze’s Sophie D’Souza demonstrates the value of Experimentation to clients

Sophie D’Souza

A Conversation with Spiralyze’s Sophie D’Souza about Experimentation

Posted byRommil SantiagoJuly 26, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Experimentation, Interview

Anil Batra on why some companies are data-driven while others are not

Anil Batra

A Conversation with Optizent’s Anil Batra about Experimentation

Posted byRommil SantiagoJuly 14, 2020February 7, 2021Posted inInterviews with ExperimentersTags:Agency, Analytics, Culture, Experiment, Interview

Journey Further’s Jonny Longden: Just test the bloody thing

Jonny Longden

A Conversation with Journey Further’s Jonny Longden about Experimentation

Posted byRommil SantiagoJune 15, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Consulting, Culture, Experiment, Interview

Webtrends Optimize’s Matt Smith on handling clients’ most common objections

Matt Smith

A Conversion Conversation with Webtrends Optimize’s Matt Smith

Posted byRommil SantiagoJune 11, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Clients, Experiment, Interview

Raze’s Siobhan Solberg: Going from music to Experimentation

Siobhan Solberg

A Conversion Conversation with Raze’s Siobhan Solberg

Posted byRommil SantiagoJune 6, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Clients, Conversion Optimization, Culture, Experiment

Naoshi Yamauchi on nurturing an Experimentation culture with clients

Naoshi Yamauchi

A Conversion Conversation with DURMC’s Naoshi Yamauchi

Posted byRommil SantiagoJune 1, 2020February 7, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Culture, Experiment, Interview

Conversion Studio’s Tracey Reed on making websites work harder

Tracey Reed

A Conversion Conversation with Conversion Studio’s Tracey Reed

Posted byRommil SantiagoMay 20, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Experiment, Interview

TUI’s Marianne Stjernvall on staying connected and navigating uncertain times

Marianne Stjernvall

A Conversion Conversation with TUI’s Marianne Stjernvall

Posted byRommil SantiagoMay 12, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Conversion Optimization, Covid 19 Crisis, Experiment, Interview

De Nieuwe Zaak’s Marlies Wilms Floet shares 10 tips on how to nurture an Experimentation Culture

Marlies Wilms Floet

A Conversion Conversation with De Nieuwe Zaak’s Marlies Wilms Floet

Posted byRommil SantiagoApril 19, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Experiment, Featured, Interview, Tips

Launching a world-class Experimentation program and how to spot a healthy Experimentation culture with Journey Further’s Jon Crowder

Jon Crowder

A Conversion Conversation with Journey Further’s Jon Crowder

Posted byRommil SantiagoApril 8, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Experiment, Interview

How Conversion’s Stephen Pavlovich convinces clients on Experimentation

Stephen Pavlovich

A Conversion Conversation with Conversion’s Stephen Pavlovich

Posted byRommil SantiagoMarch 25, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, Experiment, Interview

Fresh Egg’s Sebastian Larsson: Experimentation roadmaps begin with research

Sebastian Larsson

A Conversion Conversation with Fresh Egg’s Sebastian Larsson

Posted byRommil SantiagoMarch 23, 2020February 13, 2021Posted inInterviews with ExperimentersTags:Agency, Cro, Experimentation, Interview

Frictionless Commerce’s Rishi Rawat on focusing on buyer psychology to unlock CRO performance

Rishi Rawat

A Conversion Conversation with Frictionless Commerce’s Rishi Rawat

Posted byRommil SantiagoFebruary 18, 2020February 13, 2021Posted inInterviews with ExperimentersTags:Agency, Experimentation, Human Behavior

UserConversion’s David Mannheim on how Experimentation fits in with Analytics and Research

David Mannheim

A Conversion Conversation with UserConversion’s David Mannheim

Posted byRommil SantiagoJanuary 31, 2020February 13, 2021Posted inInterviews with ExperimentersTags:Agency, Cro, Experimentation, Optimization

Jeff Goldenberg: How to approach clients who are resistant to Experimentation

Jeff Goldenberg

A Conversion Conversation with Abacus’ Jeff Goldenberg

Posted byRommil SantiagoJanuary 14, 2020February 7, 2021Posted inInterviews with ExperimentersTags:Agency, Experimentation, Growth Hacking, Happiness

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