Speak at our conference!
We want Experimenters of all experience levels and backgrounds. We want a lineup with a strong representation from women and people of colour. If you have a great story to tell or a lesson to share, submit your session by May 30, 2022.
Where I started
A video series, in partnership with Ontrack Digital+, in which we explore how our community members got into the field. Follow us on YouTube for more videos.

Jessica James on optimizing in the online gaming space and what she misses about the UK
CROs follow a lot of the same strategies across industries, but some industries like Online Gaming require some special considerations.
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On top of receiving our latest eBook of 60+ insightful learnings from Experimenters from around the world, you’ll get interviews, news, and articles via email every 2 weeks. Subscribers also get 10% off our merch store, access to our Slack channel, and Bayesian Calculator (Beta).
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Recent interviews

Rachel Harrison on how CROs can work remotely and still remain impactful
CROs that work with clients are always looking to be impactful. But in today’s remote/hybrid work environments – that’s become more challenging. Rachel Harrison shares her tips on how CROs can navigate this new world.

LeanConvert’s Edd Saunders on the importance of web performance and Google’s Core Web Vitals
As the saying goes, every second counts. Edd walks us through Google’s Core Web Vitals as well as how he approaches testing for website performance.
More Interviews
A Conversion Conversation with TELUS Digital’s Jason Yang
Opencare’s Greg Leach: Experimentation informs decision making
CXL’s Alex Atkins shares the challenges of SEO testing and coordinating a growth program
Don’t assume your customers’ motivations — only by talking directly to them can you grow
Informa Market’s Tony Grant on getting people excited about Experimentation

CRO Wordle of the Week
Do you love CRO? Do you love Wordle? You’re in luck. Every week, we publish a new CRO Wordle. We’ll do our best to keep the words 5 letters long, but we make no promises.
We post a new challenge every Monday at 12:01 AM Eastern Time.
CRO Memes
Every 2 weeks, we share the funniest CRO and Experimentation memes from our friends over at CROMemes.com.
Check out our latest memes archive here.
The latest Directory members
Would you like to be featured on Experiment Nation?
At Experiment Nation, we’re helping connect the Experimenters of the world.
All members of our Directory get promoted throughout our site and have the opportunity to be featured in a post.

Our latest book
With intros from Shiva Manjunath, Andra Baragan, and Tracy Laranjo, our book compiles over 60 learnings from 2 years’ worth of interviews with Experimenters from around the world to help you get a leg up on becoming a better Experimenter.
To get your FREE copy, sign-up for our newsletter.