Earlier this year, we asked the Experiment Nation community who were the CROs that they felt everyone should know because of their welcoming nature, openness to connecting folks with others, willingness to share their expertise, and being just all-around awesome folks. Here are the results along with what the community had to say about them.
Learn from Experimenters
On top of receiving our latest eBook of 60+ insightful learnings from Experimenters from around the world, you’ll get access to 65 recorded Conference sessions, interviews, news, and articles via email. Subscribers also get 10% off our merch store, access to our Slack channel, and exclusive access to our annual online conference.
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Still not convinced? Here are some kind words:
“One of the main ways I keep up to date on marketing nowadays is newsletters. Here are my favorites: […] Experiment Nation – newsletter by Rommil Santiago covering the experimentation space. Links to articles, events, memes etc.” – Alex Birkett, Co-founder of Omniscient Digital
“I used to be a newsletter junkie. I’ve since unsubscribed from most of them but there are three that I will probably never turn my back on for as long as they exist. These are […] Rommil Santiago’s Experiment Nation newsletter.” – Luka Nikoli?, Web Optimization Specialist at Avast
Richard talks to Alun Lucas from Zuko Analytics about Form Optimization
Check out our Experimenter of the week!
- TUI’s Marianne Stjernvall on staying connected and navigating uncertain times
- What 13 Years of A/B Testing Revealed with Rishi Rawat
- Autodesk’s Heather Voden on scaling marketing through Experimentation
- Johann Van Tonder on how to conquer 4 common ideation pitfalls with research-backed methods
- Learn about Jonas Alves – the mind behind Booking.com’s Experimentation engine
Recent Opinions by Rommil Santiago
There’s a lot of talk about how to find things to test, how to analyze tests, and the importance of iterating on tests. This week, I was thinking about how I could add something a little different to the conversation and decided to share my thoughts about when to run a test – particularly when building products.Read more
Even if you are the best Experimenter at your company, unless you are able to nurture a culture of Experimentation – you’ll end up constantly fighting uphill battles. Here are a few quick pointers on how to be a better Experimentation leader.Read more
- Test before you build anything or you’ll waste time course-correcting with Rommil Santiago
- 3 ways to be a better Experimentation leader with Rommil Santiago
- How Wordle proves that Experimentation works
- How do I change people’s attitudes towards Experimentation?
- What Hawaiian Pizza can teach us about creating a more inclusive CRO industry
Our latest podcast episodes
Top 10% most followed podcasts on Spotify
CRO Wordle of the Week
Do you love CRO? Do you love Wordle? You’re in luck. Every week, we publish a new CRO Wordle. We’ll do our best to keep the words 5 letters long, but we make no promises.
We post a new challenge every Monday at 12:01 AM Eastern Time.
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Our latest book
With intros from Shiva Manjunath, Andra Baragan, and Tracy Laranjo, our book compiles over 60 learnings from 2 years’ worth of interviews with Experimenters from around the world to help you get a leg up on becoming a better Experimenter.
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