The Top 20 Must-Meet CROs of 2022
Earlier this year, we asked the Experiment Nation community who were the CROs that they felt everyone should know because of their welcoming nature, openness to connecting folks with others, willingness to share their expertise, and being just all-around awesome folks. Here are the results along with what the community had to say about them.
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“One of the main ways I keep up to date on marketing nowadays is newsletters. Here are my favorites: […] Experiment Nation – newsletter by Rommil Santiago covering the experimentation space. Links to articles, events, memes etc.” – Alex Birkett, Co-founder of Omniscient Digital
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Recent interviews
Zuko Analytics’ Alun Lucas on Why good form design is important and common form optimization myths
Richard talks to Alun Lucas from Zuko Analytics about Form Optimization
Experimenter of the Week: Charlotte April Bomford
Check out our Experimenter of the week!
More Interviews
TUI’s Marianne Stjernvall on staying connected and navigating uncertain times
What 13 Years of A/B Testing Revealed with Rishi Rawat
Autodesk’s Heather Voden on scaling marketing through Experimentation
Johann Van Tonder on how to conquer 4 common ideation pitfalls with research-backed methods
Learn about Jonas Alves – the mind behind Booking.com’s Experimentation engine
Recent Opinions by Rommil Santiago
Test before you build anything or you’ll waste time course-correcting with Rommil Santiago
There’s a lot of talk about how to find things to test, how to analyze tests, and the importance of iterating on tests. This week, I was thinking about how I could add something a little different to the conversation and decided to share my thoughts about when to run a test – particularly when building products.
Read more3 ways to be a better Experimentation leader with Rommil Santiago
Even if you are the best Experimenter at your company, unless you are able to nurture a culture of Experimentation – you’ll end up constantly fighting uphill battles. Here are a few quick pointers on how to be a better Experimentation leader.
Read morePast opinions
- Test before you build anything or you’ll waste time course-correcting with Rommil Santiago
- 3 ways to be a better Experimentation leader with Rommil Santiago
- How Wordle proves that Experimentation works
- How do I change people’s attitudes towards Experimentation?
- What Hawaiian Pizza can teach us about creating a more inclusive CRO industry
Our latest podcast episodes
Top 10% most followed podcasts on Spotify
CRO Wordle of the Week
Do you love CRO? Do you love Wordle? You’re in luck. Every week, we publish a new CRO Wordle. We’ll do our best to keep the words 5 letters long, but we make no promises.
We post a new challenge every Monday at 12:01 AM Eastern Time.
The latest Directory members
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Our latest book
With intros from Shiva Manjunath, Andra Baragan, and Tracy Laranjo, our book compiles over 60 learnings from 2 years’ worth of interviews with Experimenters from around the world to help you get a leg up on becoming a better Experimenter.
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