Founded by Rommil Santiago to help give every Experimenter a voice.
Experiment Nation’s Values
These values guide Experiment Nation’s decisions as we strive to realize our vision.
|We will||We won’t|
|Create content with the goal of connecting Experimenters from around the world||Create content for the sake of creating content|
|Solve Experimenters’ needs||Only solve for Experiment Nation’s or 3rd party brands’ needs|
|Welcome all forms of Experimentation and Experimenter – supporting Diversity, Equality, and Inclusion||Minimize any reasonable perspective or approach of other Experimenters; or play a passive role in promoting the voices of Experimenters who are often overlooked|
|Grow the Experiment Nation community responsibly||Pursue revenue at the expense of a healthy experimenter community or our values|
The CRO Qualification Exam board
The Board oversees the quality and the structure of Experiment Nation’s CRO Qualification Exam – ensuring that it is fair, representative of our industry, and without bias.
Growth Product Lead, Loblaw Digital
Senior Strategist, Speero
Conversion Copywriter. Marketing and Acquisition Strategist,
Green Light Copy
Michael St Laurent
Director of Experimentation Strategy & Product Development, Widerfunnel
Optimisation Consultant, LeanConvert
Senior Strategy Consultant, Optimizely
Senior Data Scientist, Apple
Conversion Optimisation Consultant, Ryan Webb Consultancy
Founder, Ontrack Digital
Web Analytics & Conversion Consultant, Accenture Interactive
CRO, User Research and Experimentation Consultant