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Answer Provided: ?Average Revenue Per User
Correct Answer: Average Revenue Per User
Comments Entered: NA
Answer Provided: ?A control group that does not get exposed to a treatment/variation
Correct Answer: A control group that does not get exposed to a treatment/variation
Comments Entered: NA
Answer Provided: ?A statistical correction to account for novelty effects
Correct Answer: A way to control for false positives when analyzing multiple metrics
Comments Entered: NA
Answer Provided: ?It is when you detect an effect when none exists
Correct Answer: It is when you don’t detect an effect when one exists
Comments Entered: NA
Answer Provided: ?Prioritize the hypotheses based on your framework of choice
Correct Answer: Prioritize the hypotheses based on your framework of choice
Comments Entered: NA
Answer Provided: ?Multivariate Test
Correct Answer: Multivariate Test
Comments Entered: NA
Answer Provided: ?Prioritizing your backlog
Correct Answer: Understanding why users are behaving a certain way
Comments Entered: NA
Answer Provided: ?Achieved when the p-value is less than 0.05
Correct Answer: The probability the result observed was not due to random chance
Comments Entered: NA
Answer Provided: ?Believe you cannot run any tests
Correct Answer: Believe you cannot run any tests
Comments Entered: NA
Answer Provided: ?If p = .05, the null hypothesis has a 5% chance of being true
Correct Answer: The p-value is the probability of obtaining a result equal to or more extreme than what was observed, assuming that the Null hypothesis is true.
Comments Entered: NA
Answer Provided: ?An educated guess as to what will happen during your experiment
Correct Answer: An educated guess as to what will happen during your experiment
Comments Entered: NA
Answer Provided: ?Experiment results do not alter any plans
Correct Answer: Experiment results do not alter any plans
Comments Entered: NA
Answer Provided: ?The most recently recorded conversion rate of the metric you want to measure
Correct Answer: The most recently recorded conversion rate of the metric you want to measure
Comments Entered: NA
Answer Provided: ?Customers know what it is before landing on your property
Correct Answer: Customers know what it is before landing on your property
Comments Entered: NA
Answer Provided: ?It is a systemic preference towards something
Correct Answer: It is a systemic preference towards something
Comments Entered: NA
Answer Provided: ?All the answers are correct
Correct Answer: All the answers are correct
Comments Entered: NA
Answer Provided: ?The power of your experiment decreases drastically
Correct Answer: The power of your experiment decreases drastically
Comments Entered: NA
Answer Provided: ?A method to demonstrate a known fact
Correct Answer: A way to permanently change your website
Comments Entered: NA
Answer Provided: ?Rewriting competitors' messaging
Correct Answer: Mining customer reviews and testimonials.Rewriting competitors’ messaging
Comments Entered: NA
Answer Provided: ?Writing for clarity, not cleverness
Correct Answer: Writing for clarity, not cleverness
Comments Entered: NA
Answer Provided: ?Humour
Correct Answer: Humour
Comments Entered: NA
Answer Provided: ?A prompt telling the user to take an action
Correct Answer: A prompt telling the user to take an action
Comments Entered: NA
Answer Provided: ?All answers are correct
Correct Answer: All answers are correct
Comments Entered: NA
Answer Provided: ?It is that very reason which motivates a buyer to purchase that product
Correct Answer: It is that very reason which motivates a buyer to purchase that product
Comments Entered: NA
Answer Provided: ?Copywriting that compels the reader to perform a specific action
Correct Answer: Copywriting that compels the reader to perform a specific action
Comments Entered: NA
Answer Provided: ?Your confidence interval becomes narrower
Correct Answer: You are probably not testing something very impactful
Comments Entered: NA
Answer Provided: ?They may not work for you
Correct Answer: They may not work for you
Comments Entered: NA
Answer Provided: ?Key Performance Indicator
Correct Answer: Key Performance Indicator
Comments Entered: NA
Answer Provided: ?Sanity check your results
Correct Answer: Sanity check your results
Comments Entered: NA
Answer Provided: ?Test high-impact changes
Correct Answer: Test high-impact changes
Comments Entered: NA
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