Results for marcinmleczko@gmail.com Experiment Nation

If you’d like to score higher on your next attempt, consider checking out these resources.

1. Which BEST defines “Baseline Conversion”?
Answer Provided: ?The most recently recorded conversion rate of the metric you want to measure

Correct Answer: The most recently recorded conversion rate of the metric you want to measure

Comments Entered: NA

2. Which is NOT a factor in calculating sample size (in Frequentist statistics)?
Answer Provided: ?Time

Correct Answer: Time

Comments Entered: NA

3. What should you do before you run an experiment?
Answer Provided: ?All answers are correct

Correct Answer: All answers are correct

Comments Entered: NA

4. Which of the following is an example of scarcity?
Answer Provided: ?Only 7 left in stock.

Correct Answer: Only 7 left in stock.

Comments Entered: NA

5. Which of the following is a problem with last-touch attribution?
Answer Provided: ?It over-represents the impact of brand campaigns

Correct Answer: It ignores upper-funnel activities

Comments Entered: NA

6. Which of the following CANNOT help you write copy for conversion?
Answer Provided: ?Rewriting competitors' messaging

Correct Answer: Mining customer reviews and testimonials.Rewriting competitors’ messaging

Comments Entered: NA

7. What can we learn from tests run on sites that aren’t our own?
Answer Provided: ?What worked for them and their audience

Correct Answer: What worked for them and their audience

Comments Entered: NA

8. Which of the following is TRUE of best practices?
Answer Provided: ?They are a good starting point for ideation and testing

Correct Answer: They are a good starting point for ideation and testing

Comments Entered: NA

9. Select the option which BEST completes the following sentence, “Great Experiments ______”:
Answer Provided: ?Answer business questions

Correct Answer: Answer business questions

Comments Entered: NA

10. What should you do if you want to experiment on a website with little traffic?
Answer Provided: ?Test small changes

Correct Answer: Test high-impact changes

Comments Entered: NA

11. What is NOT a sign of a healthy Experimentation Culture?
Answer Provided: ?Experiment results do not alter any plans

Correct Answer: Experiment results do not alter any plans

Comments Entered: NA

12. Which of the following is not one of Cialdini’s 6 Principles of Persuasion?
Answer Provided: ?Humour

Correct Answer: Humour

Comments Entered: NA

13. What is the most important step you can take to increase your funnel’s final conversion rate?
Answer Provided: ?Identify the biggest drop-off points and prioritize fixing those

Correct Answer: Identify the biggest drop-off points and prioritize fixing those

Comments Entered: NA

14. What is “bias”?
Answer Provided: ?It is a systemic preference towards something

Correct Answer: It is a systemic preference towards something

Comments Entered: NA

15. Which of the following is an example of social proof?
Answer Provided: ?Customers like you also liked this.

Correct Answer: Customers like you also liked this.

Comments Entered: NA

16. Which generally happens when testing many variants running at once?
Answer Provided: ?The power of your experiment decreases drastically

Correct Answer: The power of your experiment decreases drastically

Comments Entered: NA

17. Which of the following is true about p-values?
Answer Provided: ?The p-value is the probability of obtaining a result equal to or more extreme than what was observed, assuming that the Null hypothesis is true.

Correct Answer: The p-value is the probability of obtaining a result equal to or more extreme than what was observed, assuming that the Null hypothesis is true.

Comments Entered: NA

18. What is a “Bonferroni Correction”?
Answer Provided: ?A statistical correction to account for novelty effects

Correct Answer: A way to control for false positives when analyzing multiple metrics

Comments Entered: NA

19. In A/B testing, a “control” is generally which of the following?
Answer Provided: ?The version where no changes have been made

Correct Answer: The version where no changes have been made

Comments Entered: NA

20. What is a false negative?
Answer Provided: ?It is when you don't detect an effect when one exists

Correct Answer: It is when you don’t detect an effect when one exists

Comments Entered: NA

21. Which of the following is NOT a good strategy for analyzing test results?
Answer Provided: ?None of the answers

Correct Answer: None of the answers

Comments Entered: NA

22. If a program’s ratio of “successful” tests (aka “win rate”) to launched tests is constantly 50%, what should you suspect?
Answer Provided: ?The CRO is not testing meaningful hypotheses or picking the KPI after the experiment has concluded

Correct Answer: The CRO is not testing meaningful hypotheses or picking the KPI after the experiment has concluded

Comments Entered: NA

23. What is copywriting for conversion?
Answer Provided: ?Copywriting that compels the reader to perform a specific action

Correct Answer: Copywriting that compels the reader to perform a specific action

Comments Entered: NA

24. Heatmaps are what form of data?
Answer Provided: ?Quantitative and Qualitative

Correct Answer: Quantitative and Qualitative

Comments Entered: NA

25. “PMF” stands for which of the following?
Answer Provided: ?Product-Market Fit

Correct Answer: Product-Market Fit

Comments Entered: NA

26. When collecting test ideas, which of the following should NOT be done?
Answer Provided: ?Only consider best practices

Correct Answer: Only consider best practices

Comments Entered: NA

27. Which BEST describes why you should always define a “Test Hypothesis”
Answer Provided: ?To clearly set a goal to your experiment

Correct Answer: To ensure you learn, no matter what the test outcome because the experiment will either prove or disprove your hypothesis

Comments Entered: NA

28. What does “KPI” stand for?
Answer Provided: ?Key Performance Indicator

Correct Answer: Key Performance Indicator

Comments Entered: NA

29. Which is NOT a valid reason to run an A/A test?
Answer Provided: ?To measure the confidence of your control

Correct Answer: To measure the confidence of your control

Comments Entered: NA

30. Which of the following best describes why letting a test run longer than planned may not be beneficial?
Answer Provided: ?Your p-values are likely to decrease

Correct Answer: You are probably not testing something very impactful

Comments Entered: NA

Author
Recent Posts

rsadmin3000