Exam answers for: for June 01 2022 13:46:09

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1. What is a Sample Ratio Mismatch?
Answer Provided: ? The observed traffic split is statistically significantly different from what was expected

Correct Answer: The observed traffic split is statistically significantly different from what was expected

Comments Entered: NA

 
2. Which of the following is not a popular prioritization framework?
Answer Provided: ? SWOT

Correct Answer: SWOT

Comments Entered: NA

 
3. Which is a danger of following best practices?
Answer Provided: ? They may not work for you

Correct Answer: They may not work for you

Comments Entered: NA

 
4. Which of the following is NOT a reason to document Experiments?
Answer Provided: ? They’re a requirement for JIRA tickets

Correct Answer: They’re a requirement for JIRA tickets

Comments Entered: NA

 
5. Which of the following is true about tests that are run during holidays?
Answer Provided: ? The learnings are only applicable to other similar holidays

Correct Answer: The learnings are only applicable to other similar holidays

Comments Entered: NA

 
6. What is NOT a sign of a healthy Experimentation Culture?
Answer Provided: ? Experiment results do not alter any plans

Correct Answer: Experiment results do not alter any plans

Comments Entered: NA

 
7. Which of the following is a problem with last-touch attribution?
Answer Provided: ? It ignores upper-funnel activities

Correct Answer: It ignores upper-funnel activities

Comments Entered: NA

 
8. Bayesian and Frequentist are which of the following?
Answer Provided: ? Schools of thought in statistics

Correct Answer: Schools of thought in statistics

Comments Entered: NA

 
9. Confidence levels must be which of the following?
Answer Provided: ? Set based on the needs of an experiment

Correct Answer: Set based on the needs of an experiment

Comments Entered: NA

 
10. What does “MVT” stand for?
Answer Provided: ? Multivariate Test

Correct Answer: Multivariate Test

Comments Entered: NA

 
11. “PMF” stands for which of the following?
Answer Provided: ? Product-Market Fit

Correct Answer: Product-Market Fit

Comments Entered: NA

 
12. When writing copy, which is the MOST important thing to do?
Answer Provided: ? Write with clarity rather than cleverness

Correct Answer: Write with clarity rather than cleverness

Comments Entered: NA

 
13. What is a “Hero image”?
Answer Provided: ? It is the largest image near the top of a webpage

Correct Answer: It is the largest image near the top of a webpage

Comments Entered: NA

 
14. Which of the following best describes why letting a test run longer than planned may not be beneficial?
Answer Provided: ? Your confidence interval becomes narrower

Correct Answer: You are probably not testing something very impactful

Comments Entered: NA

 
15. Which BEST describes why it is NOT preferable to have many variants running at once?
Answer Provided: ? It is harder to measure

Correct Answer: The power of your experiment decreases drastically

Comments Entered: NA

 
16. Which BEST describes an Experiment “Hypothesis”?
Answer Provided: ? An educated guess as to what will happen during your experiment

Correct Answer: An educated guess as to what will happen during your experiment

Comments Entered: NA

 
17. The “C” in “VOC” stands for which of the following?
Answer Provided: ? Customer

Correct Answer: Customer

Comments Entered: NA

 
18. In A/B testing, a “control” is generally which of the following?
Answer Provided: ? The version where no changes have been made

Correct Answer: The version where no changes have been made

Comments Entered: NA

 
19. Which of the following is NOT an example of urgency?
Answer Provided: ? Customers like you also liked this.

Correct Answer: Customers like you also liked this.

Comments Entered: NA

 
20. Which of the following is an example of scarcity?
Answer Provided: ? Only 7 left in stock.

Correct Answer: Only 7 left in stock.

Comments Entered: NA

 
21. Which of the following is an example of social proof?
Answer Provided: ? Customers like you also liked this.

Correct Answer: Customers like you also liked this.

Comments Entered: NA

 
22. Why should you always define a “Test Hypothesis”?
Answer Provided: ? To ensure you learn, no matter what the test outcome

Correct Answer: To ensure you learn, no matter what the test outcome

Comments Entered: NA

 
23. Which of the following is true of best practices?
Answer Provided: ? They are a good starting point for ideation and testing

Correct Answer: They are a good starting point for ideation and testing

Comments Entered: NA

 




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