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Answer Provided: ? The most recently recorded conversion rate of the metric you want to measure
Correct Answer: The most recently recorded conversion rate of the metric you want to measure
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Answer Provided: ? All answers are correct
Correct Answer: All answers are correct
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Answer Provided: ? Voice of customer interviews
Correct Answer: Mining customer reviews and testimonials.Rewriting competitors’ messaging
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Answer Provided: ? It is a systemic preference towards something
Correct Answer: It is a systemic preference towards something
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Answer Provided: ? Writing for clarity, not cleverness
Correct Answer: Writing for clarity, not cleverness
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Answer Provided: ? It is the largest image near the top of a webpage
Correct Answer: It is the largest image near the top of a webpage
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Answer Provided: ? Customers like you also liked this.
Correct Answer: Customers like you also liked this.
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Answer Provided: ? To ensure you learn, no matter what the test outcome because the experiment will either prove or disprove your hypothesis
Correct Answer: To ensure you learn, no matter what the test outcome because the experiment will either prove or disprove your hypothesis
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Answer Provided: ? The version where no changes have been made
Correct Answer: The version where no changes have been made
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Answer Provided: ? An educated guess as to what will happen during your experiment
Correct Answer: An educated guess as to what will happen during your experiment
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Answer Provided: ? Customer
Correct Answer: Customer
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Answer Provided: ? It is when you don’t detect an effect when one exists
Correct Answer: It is when you don’t detect an effect when one exists
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Answer Provided: ? Generating stronger signals to measure
Correct Answer: Generating stronger signals to measure
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Answer Provided: ? The probability the result observed was not due to random chance
Correct Answer: The probability the result observed was not due to random chance
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Answer Provided: ? You should never promise any outcomes
Correct Answer: You should never promise any outcomes
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Answer Provided: ? Customers know what it is before landing on your property
Correct Answer: Customers know what it is before landing on your property
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Answer Provided: ? Sanity check your results
Correct Answer: Sanity check your results
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Answer Provided: ? You’ve saved the business time and money which they might have by implementing this costly feature
Correct Answer: You’ve saved the business time and money which they might have by implementing this costly feature
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Answer Provided: ? When one experiment impacts the outcome of another
Correct Answer: When one experiment impacts the outcome of another
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Answer Provided: ? Key Performance Indicator
Correct Answer: Key Performance Indicator
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Answer Provided: ? Humour
Correct Answer: Humour
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Answer Provided: ? Set based on the needs of an experiment
Correct Answer: Set based on the needs of an experiment
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Answer Provided: ? You have statistical significance
Correct Answer: There is a 5% probability that one would detect this result if there was no difference between variants
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Answer Provided: ? Answer business questions
Correct Answer: Answer business questions
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Answer Provided: ? They may not work for you
Correct Answer: They may not work for you
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Answer Provided: ? Customers like you also liked this.
Correct Answer: Customers like you also liked this.
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Answer Provided: ? The CRO is testing on a mature website/product
Correct Answer: The CRO is not testing meaningful hypotheses or picking the KPI after the experiment has concluded
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Answer Provided: ? Identify the biggest drop-off points and prioritize fixing those
Correct Answer: Identify the biggest drop-off points and prioritize fixing those
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Answer Provided: ? Visitors during holidays are not necessarily like visitors during the rest of the year
Correct Answer: Visitors during holidays are not necessarily like visitors during the rest of the year
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Answer Provided: ? A control group that does not get exposed to a treatment/variation
Correct Answer: A control group that does not get exposed to a treatment/variation
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