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Answer Provided: ? Understanding why your users are behaving a certain way
Correct Answer: Understanding why your users are behaving a certain way
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Answer Provided: ? Looking at test results before the test is complete with the intention of ending the test.
Correct Answer: Looking at test results before the test is complete with the intention of ending the test.
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Answer Provided: ? Quantitative and Qualitative
Correct Answer: Quantitative and Qualitative
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Answer Provided: ? A prompt telling the user to take an action
Correct Answer: A prompt telling the user to take an action
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Answer Provided: ? p = .05 means that if you reject the null hypothesis, the probability of a type I error (aka false positive) is only 5%
Correct Answer: The p-value is the probability of obtaining a result equal to or more extreme than what was observed, assuming that the Null hypothesis is true.
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Answer Provided: ? Multivariate Test
Correct Answer: Multivariate Test
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Answer Provided: ? Meta-analyses
Correct Answer: Meta-analyses
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Answer Provided: ? To measure the confidence of your control
Correct Answer: To measure the confidence of your control
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Answer Provided: ? The probability the result observed was not due to random chance
Correct Answer: The probability the result observed was not due to random chance
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Answer Provided: ? Test high-impact changes
Correct Answer: Test high-impact changes
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Answer Provided: ? All the answers are correct
Correct Answer: All the answers are correct
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Answer Provided: ? Identify the biggest drop-off points and prioritize fixing those
Correct Answer: Identify the biggest drop-off points and prioritize fixing those
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Answer Provided: ? Customers like you also liked this.
Correct Answer: Customers like you also liked this.
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Answer Provided: ? Humour
Correct Answer: Humour
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Answer Provided: ? The most recently recorded conversion rate of the metric you want to measure
Correct Answer: The most recently recorded conversion rate of the metric you want to measure
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Answer Provided: ? A control group that does not get exposed to a treatment/variation
Correct Answer: A control group that does not get exposed to a treatment/variation
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Answer Provided: ? Believe you cannot run any tests
Correct Answer: Believe you cannot run any tests
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Answer Provided: ? You’ve saved the business time and money which they might have by implementing this costly feature
Correct Answer: You’ve saved the business time and money which they might have by implementing this costly feature
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Answer Provided: ? It ignores upper-funnel activities
Correct Answer: It ignores upper-funnel activities
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Answer Provided: ? Customers like you also liked this.
Correct Answer: Customers like you also liked this.
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Answer Provided: ? Experiment results do not alter any plans
Correct Answer: Experiment results do not alter any plans
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Answer Provided: ? It depends on the hypothesis
Correct Answer: It depends on the hypothesis
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Answer Provided: ? When one experiment impacts the outcome of another
Correct Answer: When one experiment impacts the outcome of another
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Answer Provided: ? They are a good starting point for ideation and testing
Correct Answer: They are a good starting point for ideation and testing
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Answer Provided: ? Writing for clarity, not cleverness
Correct Answer: Writing for clarity, not cleverness
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Answer Provided: ? Time
Correct Answer: Time
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Answer Provided: ? You should never promise any outcomes
Correct Answer: You should never promise any outcomes
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Answer Provided: ? Customers know what it is before landing on your property
Correct Answer: Customers know what it is before landing on your property
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Answer Provided: ? Product-Market Fit
Correct Answer: Product-Market Fit
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Answer Provided: ? Breaking longer text into smaller parts
Correct Answer: Breaking longer text into smaller parts
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