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Answer Provided: ?Test on segments
Correct Answer: Test high-impact changes
Comments Entered: NA
Answer Provided: ?The observed traffic split is statistically significantly different from what was expected
Correct Answer: The observed traffic split is statistically significantly different from what was expected
Comments Entered: NA
Answer Provided: ?An educated guess as to what will happen during your experiment
Correct Answer: An educated guess as to what will happen during your experiment
Comments Entered: NA
Answer Provided: ?When the contents of a variation visibily change during loading because your testing tool is overriding existing code
Correct Answer: When the contents of a variation visibily change during loading because your testing tool is overriding existing code
Comments Entered: NA
Answer Provided: ?Experiment results do not alter any plans
Correct Answer: Experiment results do not alter any plans
Comments Entered: NA
Answer Provided: ?Attention, Interest, Desire, Action
Correct Answer: Attention, Interest, Desire, Action
Comments Entered: NA
Answer Provided: ?It is a systemic preference towards something
Correct Answer: It is a systemic preference towards something
Comments Entered: NA
Answer Provided: ?The most recently recorded conversion rate of the metric you want to measure
Correct Answer: The most recently recorded conversion rate of the metric you want to measure
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Answer Provided: ?When an experiment is modified after it was launched
Correct Answer: When one experiment impacts the outcome of another
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Answer Provided: ?A method to demonstrate a known fact
Correct Answer: A way to permanently change your website
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Answer Provided: ?Customers like you also liked this.
Correct Answer: Only 7 left in stock.
Comments Entered: NA
Answer Provided: ?Track macro and micro-conversions
Correct Answer: None of the answers
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Answer Provided: ?Save now!
Correct Answer: Customers like you also liked this.
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Answer Provided: ?What will work on our own sites
Correct Answer: What worked for them and their audience
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Answer Provided: ?The CRO is testing on a mature website/product
Correct Answer: The CRO is not testing meaningful hypotheses or picking the KPI after the experiment has concluded
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Answer Provided: ?The prior may become invalid
Correct Answer: Increased chance of a false positive
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Answer Provided: ?Calculate the potential revenue of your testing hypotheses together
Correct Answer: Prioritize the hypotheses based on your framework of choice
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Answer Provided: ?It ignores upper-funnel activities
Correct Answer: It ignores upper-funnel activities
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Answer Provided: ?A group that is set aside for a survey
Correct Answer: A control group that does not get exposed to a treatment/variation
Comments Entered: NA
Answer Provided: ?Increased statistical power
Correct Answer: Increased statistical power
Comments Entered: NA
Answer Provided: ?Key Performance Indicator
Correct Answer: Key Performance Indicator
Comments Entered: NA
Answer Provided: ?1% to <5%
Correct Answer: You should never promise any outcomes
Comments Entered: NA
Answer Provided: ?Perform more research
Correct Answer: Believe you cannot run any tests
Comments Entered: NA
Answer Provided: ?Multi-Variation Test
Correct Answer: Multivariate Test
Comments Entered: NA
Answer Provided: ?All answers are correct
Correct Answer: All answers are correct
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Answer Provided: ?Liking
Correct Answer: Humour
Comments Entered: NA
Answer Provided: ?The inventors of A/B testing
Correct Answer: Schools of thought in statistics
Comments Entered: NA
Answer Provided: ?Quantitative and Qualitative
Correct Answer: Quantitative and Qualitative
Comments Entered: NA
Answer Provided: ?Copywriting that compels the reader to perform a specific action
Correct Answer: Copywriting that compels the reader to perform a specific action
Comments Entered: NA
Answer Provided: ?It is when you detect an effect when none exists
Correct Answer: It is when you don’t detect an effect when one exists
Comments Entered: NA
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