The weekly buzz: December 30, 2020 - Experiment Nation

The weekly buzz: December 30, 2020

The Weekly Buzz

Here’s the latest Weekly Buzz. Watch the video for key takeaways.

  1. Adding a scientific approach to the Lean Startup method is likely to produce higher revenue. Read this post by Harvard Business Review.
  2. Struggling to de-silo your experimentation program? Alek Toumert from Optimizely has some tips for you.
  3. 2020 B2B Marketing Practices That You Should Keep (Or Adopt) In 2021. Forrester has a list with culture of experimentation on it.
  4. Can’t randomize users to run A/B tests? This post details Booking.com’s approach to running non-randomised experiments.
  5. Experiment Nation has a lot of new podcast series in the works for 2021. Check them out!

If you’d like to be included in our round-up, please reach out to Bithika Mehra.


Connect with Experimenters from around the world

We’ll highlight our latest members throughout our site, shout them out on LinkedIn, and for those who are interested, include them in an upcoming profile feature on our site.

You may also like

The weekly buzz: July 30, 2021

πŸ‘‰ 8 Common Pitfalls of Running A/B Tests by Leihua Ye, Towards Data Science πŸ‘‰ A Conversation with Ronny Kohavi hosted by Marylin Montoya on AB Tasty's Read more

The weekly buzz: June 16, 2021

πŸ‘‰ How to Measure the Impact of Changes to the Digital Experience by Andrew Millett from Blast Analytics πŸ‘‰ Don’t Be Intimidated By Read more

The weekly buzz: June 2, 2021

πŸ‘‰ How to Measure the Impact of Changes to the Digital Experience by Andrew Millett from Blast Analytics πŸ‘‰ Don’t Be Intimidated By Read more

The weekly buzz: May 26, 2021

πŸ‘‰ Upsides to Unshipping: The Art of Removing Features and Products by Reforge πŸ‘‰ Browser Privacy Policy Updates – Optimization Effects by Kelly Read more