Looking for new Experimentation and CRO resources? Be it an A/B testing platform, book, course, podcast, YouTube channel, or program management platform – we hope we can help you find the resource that meets your needs below.
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- 1CRO.SCHOOL
CRO.SCHOOL offers CRO training in Spanish. It also has a weekly newsletter with 1,800 subscribers where information on analytics, experimentation, etc. is published.Course Resource URL: https://cro.school/, - 1Assessing Inequality
Providing basic foundations for measuring inequality
from the perspective of distributional propertiesThis monograpg reviews a set of widely used summary inequality measures, and the lesser known... Read more... - 1An Introduction to Statistical Learning: with Applications in R
An Introduction to Statistical Learning provides an accessible overview of the field of statistical learning, an essential toolset for making sense of the vast and complex data sets that have emerged ... Read more... - 1Statistical Rules of Thumb
Sensibly organized for quick reference, Statistical Rules of Thumb, Second Edition compiles simple rules that are widely applicable, robust, and elegant, and each captures key statistical concepts. Th... Read more... - 1Practical Statistics for Data Scientists: 50 Essential Concepts
This practical guide explains how to apply various statistical methods to data science, tells you how to avoid their misuse, and gives you advice on what's important and what's not. - 1CRO TOOL
All Cognitive Biases For CRO
Make a impact on your user behaviour, find all CRO-related cognitive biases and psychology theories in one place including examples on how to apply them to yourKnowledge base Resource URL: https://cro-tool.com/, - 1Product for Product Management
Product for Product is a show hosted by Matt Green and Moshe Mikanovsky aimed at helping listeners navigate the growing depth of product management tools while also providing our insights into the cat... Read more...Podcast Resource URL: https://www.spreaker.com/show/product-for-product, - 1Marketing Unfucked by Siobhan Solberg
Unfuck your marketing and run a business that gives a shit.By Siobhan Solberg, protector of privacy, mother of canines, deliverer of harsh truths, and lego lover.NewsletterPodcast Resource URL: https://marketingunfucked.substack.com/, - 1
- 1CRO Salary Report - 2022
CRO Salaries broken down by country, title, gender and minority status. - 1CRO.CAFE
Learn something new each episode
Tune in as cognitive psychologist and award-winning CRO specialist Guido X Jansen grills his expert guests on experimentation, user research, digital marketing and ev... Read more...Podcast Resource URL: https://www.cro.cafe/, - 1Jonny Longden
Over the last 13 years I have helped the likes of Sky, Visa, Nike, O2, Mvideo, Principal Hotels and Nokia put analytics and experimentation at the heart of their digital innovation and engineering. Do... Read more...YouTube Resource URL: https://bit.ly/3y3Hs9R, - 1Experiment Nation: The Podcast
Experiment Nation interviews Experimenters from around the world. Hosted by Tracy Laranjo. - 1From A to B with Shiva Manjunath
Shiva talks shop with CROs on his new show.YouTube Resource URL: https://bit.ly/37S9I4G, - 1The Koalatative Show
We’re Gerda and Ryan, two Conversion Optimizers who left agency life to start our own company. Since we work with websites, it’s only fitting that we create one for our business.When we work on c... Read more...YouTube Resource URL: https://bit.ly/3vvGfXc, - 1Standard Deviation: A podcast from Juliana Jackson
Standard Deviation is a podcast that studies and uncovers the mental models of Data Analytics leaders. - 1Understanding How Shoppers Think
This channel is the result of a 13-year journey.We (Lorenzo and Rishi) have been involved with conversion optimization for a really long time.Our paths have been different and we've reached *s... Read more...YouTube Resource URL: https://bit.ly/3y6w9gU, - 2Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing
Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach you how to accelerate innovation using tru... Read more... - 1Learn Google Optimize - Beginners - Free A/B Testing Tool
Create AB test, Redirect & Multivariate Tests for Digital Marketing, Landing Page & Conversion Rate Optimization (CRO)Course Resource URL: https://www.udemy.com/course/learn-google-optimize-course/, - 3The complete Conversion Rate Optimization course
Master every step of the CRO process, get more A/B test winners and become a Conversion Rate Optimization expert - 2CXL Digital Marketing Courses
Online courses on conversion optimization, digital analytics, growth marketing, digital psychology and customer acquisition.Course Resource URL: http://cxl.com/institute/#_r_avv3agdsba39g7, - 1Experiment Nation's Online Bayesian A/B Testing Calculator
A very simple Bayesian A/B test calculator that can handle continuous and boolean metrics. - 1Varify.io
First platform to create dynamic landing pages of your existing websites in order to increase the conversion rate of your ad campaigns.A/B Testing Platform Resource URL: https://varify.io, - 1ABlyft
ABlyft is an A/B testing platform for professional users. The functions are especially designed for experienced users – no gimmicks, but rocket fast and ultra flexible. If you’re used to A/B testing i... Read more...A/B Testing Platform Resource URL: https://ablyft.com, - 2Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites
Most websites lose. Almost all of them.Many never make a profit. Like chocolate teapots, they look nice but flop as soon as you pour hot customers into them.Others are successful at first, a... Read more... - 1Validation Patterns Card Deck
Validation patterns is a collection of 60 of the most common lean product experiments regularly used by product builders at companies like Spotify, Booking.com, Facebook, Amazon, and Google and recomm... Read more... - 9Statsig
Stop endless product debates and expensive ship mistakes. Statsig helps you make the right decisions by vastly simplifying and automatically running 10x more tests to give you meaningful data insights... Read more...A/B Testing Platform Resource URL: https://www.statsig.com/, - 2Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of ... Read more... - 2Experimentation Works: The Surprising Power of Business Experiments
Don't fly blind. See how the power of experiments works for you.When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced... Read more... - 0Taplytics
Digital Experience Is Your Competitive Advantage.
FEATURE MANAGEMENT & A/B TESTINGModern development teams choose Taplytics to increase their ROI on the features they release. We provide zero bloat,... Read more...A/B Testing Platform Resource URL: https://taplytics.com/, - 0Oracle Maxymiser Testing and Optimization
Provide advanced website testing, real-time behavioral targeting, in-session personalization, and product recommendations across websites and mobile apps. Oracle Maxymiser Testing and Optimization off... Read more... - 1Optimizely
Unlock digital potentialCreating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely Digital Experience Platform... Read more...A/B Testing Platform Resource URL: https://www.optimizely.com/, - 1AB Tasty
Revolutionize
brand and product experiencesBuild better websites/products/apps/ software experiencesBuild end-to-end experiences that drive growth across all digital channels. Marketing, product a... Read more...A/B Testing Platform Resource URL: https://www.abtasty.com, - 0Leanplum
Mobile App & Website UI
Test different variations of your mobile app to maximize the potential of your user interface.With mobile A/B testing, versions of the UI can be shown to particular de... Read more... - 0Dynamic Yield
Enterprise-grade optimization and A/B testing softwareExperiment anywhere in your tech stack, client or server-side, with great agility, more confidence and less riskA/B Testing Platform Resource URL: https://www.dynamicyield.com/ab-testing/, - 1Unbounce
Design Beautiful Landing Pages That Convert MoreThe secret’s out. While websites are great for information and exploration, they’re duds at turning traffic into revenue. With Unbounce, you can creat... Read more...A/B Testing Platform Resource URL: https://unbounce.com/, - 1A/B Smartly
In-house
A/B testing platformEngineering centric tool that allows you to run tests across your frontend, backend, iOS and Android apps, emails, and more with real-time reports and trustworthy sta... Read more...A/B Testing Platform Resource URL: https://absmartly.com, - 2Kill Your Conversion Killers with The Dexter Method™: A Pragmatic Approach to Conversion
Kill Your Conversion Killers is your no-frills guide to e-commerce conversion optimization: why it matters, how to approach it, and the start-to-finish steps you can take to grow your revenue.Author... Read more... - 1Convert
Imagine Focusing on Growth. Not Tool Troubles.Lots of little issues keep you from focusing on the real goal of A/B testing - growth. With Convert Experiences, you don’t have to deal with them anymor... Read more...A/B Testing Platform Resource URL: https://www.convert.com/, - 2Liftmap
Scale your experimentation program with LiftmapLiftmap helps experimentation and CRO managers scale their testing programs.
Start today to prioritize ideas, improve collaboration, report on progr... Read more...Program Management Resource URL: https://liftmap.com/, - 1Kameleoon
Our A/B testing, full-stack, and personalization platform gives marketers, product teams, and developers the power to boost engagement and conversion.A/B Testing Platform Resource URL: https://www.kameleoon.com/en, - 0Adobe Target
Test and optimize every experience, every time.With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in ... Read more... - 1
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