Petra Lylander is a growth marketer who developed the experimentation process at Helsinki-based SaaS company, Aiven. In this episode she talks about process documentation for experimentation and how to get other teammates to care about it.
Connect with Experimenters from around the world
We’ll highlight our latest members throughout our site, shout them out on LinkedIn, and for those who are interested, include them in an upcoming profile feature on our site.
Related posts:
Sharing insights, AI and the future of CRO with Tim Thijsse
Learn about Jonas Alves - the mind behind Booking.com’s Experimentation engine
CXL's Alex Atkins shares the challenges of SEO testing and coordinating a growth program
Shopify’s Shanelle Mullin on tough buy-in conversations and how we can empower future optimizers
Rommil is the Founder of Experiment Nation and a Product Feature Experimentation Strategist.
Latest posts by Rommil Santiago (see all)
- About our new Shorts series: CRO TMI - November 8, 2024
- Navigating App Optimization with Ekaterina (Shpadareva) Gamsriegler - October 18, 2024
- Building Your CRO Brand with Tracy Laranjo - October 11, 2024