A mental framework that helps me approach conversion challenges Focusing on solving problems not changing page elements with Getuplift’s Talia Wolf A Conversation with Getuplift’s Talia Wolf about Experimentation With so many metrics and stats, CRO can quickly become a cold Read more Learn from Experimentation’s statistics leaders: Chris Stucchio, John Meakin, and Georgi GeorgievContinue reading “My Simple Equation of Conversion”
Category Archives: Frameworks
How to shorten your experiment’s flight-time
No one has that kind of time How Edelman’s Nicola Ambrogio leverages data and experimentation rather than gut feelings to deliver customer-centric products A Conversion Conversation with Edelman’s Nicola Ambrogio I recently chatted with Nicola during one of her business trips to Toronto Read more Autodesk’s Heather Voden on scaling marketing through Experimentation A Conversion ConversationContinue reading “How to shorten your experiment’s flight-time”