Analytics Archives - Experiment Nation

CXL’s Gertrud Vahtra explains how to develop and prioritize hypotheses

A Conversation with CXL’s Gertrud Vahtra about Experimentation Optimization and the human mind with Guido X Jansen A conversation with CRO.CAFE’s Guido X Jansen about Experimentation Customers don’t always make sense to us — but they definitely make sense Read more To build or buy? Solving the classic Experimenter’s dilemma with Convoy’s Chad Sanderson A conversation withContinue reading “CXL’s Gertrud Vahtra explains how to develop and prioritize hypotheses”

Anil Batra on why some companies are data-driven while others are not

A Conversation with Optizent’s Anil Batra about Experimentation To build or buy? Solving the classic Experimenter’s dilemma with Convoy’s Chad Sanderson A conversation with Convoy’s Chad Sanderson about Experimentation Those in this space eventually face the question of whether to use Read more BMO’s Claire Yeh: Experimentation is key to Personalization success A conversation withContinue reading “Anil Batra on why some companies are data-driven while others are not”

Emeline Catherine Dit Cariot: Have Experimentation — will travel

A Conversion Conversation with Tiqets’ Emeline Catherine Dit Cariot Bithika Mehra on partnering with HiPPOs and leveraging neuromarketing to drive conversion A conversation with Bithika Mehra about Experimentation Despite our best efforts, HiPPOs are key stakeholders that can make or break Read more How Spiralyze’s Sophie D’Souza demonstrates the value of Experimentation to clients AContinue reading “Emeline Catherine Dit Cariot: Have Experimentation — will travel”

Be more than just data-driven

Do you need another process or do you need to fix communication? Proper processes are key to ensuring things are done in an efficient manner. They should scale with your organization — as you Read more Fight the urge to fix what is broken (first) For those of us in conversion rate optimization (CRO), we’ve all beenContinue reading “Be more than just data-driven”