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Tag Archives: Growth

CXL’s Alex Atkins shares the challenges of SEO testing and coordinating a growth program

Alex Atkins

A Conversation with CXL’s Alex Atkins about Experimentation

Posted byRommil SantiagoNovember 16, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Agency, CXL, Growth, SEO

Focusing on solving problems not changing page elements with Getuplift’s Talia Wolf

Talia Wolf

A Conversation with Getuplift’s Talia Wolf about Experimentation

Posted byRommil SantiagoAugust 16, 2020February 12, 2021Posted inInterviews with Experimenters, MarketingTags:Agency, Conversion Optimization, Experiment, Growth

How Jobber’s Connor Bradley enables multi-channel Experimentation

Connor Bradley

A Conversion with Jobber’s Connor Bradley about Experimentation

Posted byRommil SantiagoJuly 19, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Experiment, Growth, Interview, Jobber, Testing

Photomath’s Jennifer Lui on Experimentation and brand marketing

Jennifer Lui

A Conversation with Photomath’s Jennifer Lui about Experimentation

Posted byRommil SantiagoJune 25, 2020February 12, 2021Posted inInterviews with ExperimentersTags:Conversion Optimization, Experiment, Growth, Interview, Startup

Brent Jensen on driving growth through focused experimentation

Brent Jensen

A Conversion Conversation with Brent Jensen

Posted byRommil SantiagoApril 1, 2020February 7, 2021Posted inInterviews with ExperimentersTags:Experiment, Growth, Interview, Startup

Voiceflow’s Emily Lonetto on powering past things that didn’t work and the importance of focus

Emily Lonetto

A Conversion Conversation with Voiceflow’s Emily Lonetto

Posted byRommil SantiagoMarch 1, 2020February 13, 2021Posted inInterviews with ExperimentersTags:Experimentation, Growth, Interview, Startup, Voiceflow

Opencare’s Greg Leach: Experimentation informs decision making

Greg

A Conversion Conversation with Opencare’s Greg Leach

Posted byRommil SantiagoFebruary 22, 2020February 13, 2021Posted inInterviews with ExperimentersTags:Experimentation, Growth, Interview, Opencare, Toronto

Kotn’s Dan Gray: Experimentation doesn’t have to stay online when it comes to Growth

A Conversion Conversation with Kotn’s Dan Gray

Posted byRommil SantiagoJanuary 18, 2020February 11, 2021Posted inInterviews with ExperimentersTags:Experimentation, Growth, Startup

Natalie Lin on how changing high-visibility core experiences requires substantial stakeholder buy-in

Natalie Lin

A Conversion Conversation with MailChimp’s Natalie Lin

Posted byRommil SantiagoJanuary 12, 2020February 7, 2021Posted inInterviews with Experimenters, Product ManagementTags:Data, Experimentation, Featured, Growth

Things I’ve learned about Experimentation in 2019

Highlights from 2019’s Conversion Conversations

Posted byRommil SantiagoDecember 30, 2019November 9, 2020Posted inProduct Management, The year in reviewTags:Experimentation, Growth, Personalization, Statistics

Growth Marketing Today’s Ramli John: There is no growth without rigorous experimentation

Ramli John

A Conversion Conversation with Growth Marketing Today’s Ramli John

Posted byRommil SantiagoDecember 23, 2019February 13, 2021Posted inInterviews with ExperimentersTags:Experimentation, Growth, Startup, Toronto

Don’t assume your customers’ motivations?—?only by talking directly to them can you grow

Kareem Azees

A Conversion Conversation with Coohom’s Kareem Azees

Posted byRommil SantiagoDecember 10, 2019December 1, 2020Posted inInterviews with ExperimentersTags:China, Growth, International, Startup

The ROI of brand building

Posted byRommil SantiagoAugust 6, 2018November 17, 2020Posted inMarketingTags:Brand Strategy, Growth, Marketing Funnels

Product-market fit: The slippery fish

Posted byRommil SantiagoJuly 31, 2018November 9, 2020Posted inMarketing, Product ManagementTags:Growth, Startup

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