Many optimizers are good at using data to craft hypotheses. Great optimizers, however, build data-driven segments, analyze by business goals (not just test KPIs), and importantly, propose how to take action on campaign results.
Having mature conversations with immature markets, the problem with the word, “Hypothesis”, the importance of HiPPOs with Nima Yassini
Here are the most popular posts from the last 12 months!
Earlier this year, we asked the Experiment Nation community who were the CROs that they felt everyone should know because of their welcoming nature, openness to connecting folks with others, willingness to share their expertise, and being just all-around awesome folks. Here are the results along with what the community had to say about them.
If you’ve ever wondered how CROs document their Experiments, we’ve collected some information that might be useful to you.
We are introducing Experiment Nation’s CRO Qualification Certification – an easy and FREE way for CROs to demonstrate their understanding of the industry that is managed by a neutral party.
Are you being paid fairly? Find out. Experiment Nation conducted a CRO Salary survey and we have the results!
Do you love CRO? Do you love Wordle? You’re in luck. Every week, we publish a new CRO Wordle. We’ll do our best to keep the words 5 letters long, but we make no promises.
With intros from Shiva Manjunath, Andra Baragan, and Tracy Laranjo, CAPM, our new eBook compiles over 60 learnings from 2 years’ worth of interviews with Experimenters from around the world to help you get a leg up on becoming a better Experimenter. Learn how to get it FREE!
Highlights from the last 12 months. Sure it’s a bit of a humblebrag, but it makes us feel good and we love feeling good.
We’ve been busy updating our site – hopefully making it easier for you to connect and interact with other Experimenters. Find out what we’ve been up to!
Have you ever wished you could speak at a conference but speaking to a live audience was too intimidating? We’ve got an opportunity for you.
I’ve decided to work with Experimenters from around the world to help give Experiment Nation a more intimate and connected feel. Here are the projects that are in the works.
Connecting to Experimenters from around the world just got a little easier
What could go wrong?